YouTube Symphony Orchestra

 

October 31, 2014

In 2008, 21C Media Group began collaborating with Google on a new worldwide initiative to promote talent around the world and raise visibility for high-quality content on YouTube. The result was the YouTube Symphony Orchestra, which revolutionized the online audition process and the use of visuals and projections in concert performances.

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Case Studies

YouTube Symphony Orchestra

In 2008, 21C Media Group began collaborating with Google on a new worldwide initiative to promote talent around the world and raise visibility for high-quality content on YouTube. The result was the YouTube Symphony Orchestra, which revolutionized the online audition process and the use of visuals and projections in concert performances.

Read More

Afghanistan National Institute of Music

After the Taliban outlawed music in Afghanistan, its history and traditional performance practices were in danger of being forgotten. When the political climate improved, Dr. Ahmad Sarmast founded the Afghanistan National Institute of Music, with the aim of instructing students in both Afghan and Western musical traditions.

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World Economic Forum

21C Media Group has collaborated on several projects with the World Economic Forum, an international institution committed to improving the state of the world through public-private partnership. In 2005, the Forum asked for assistance in selecting participants and developing panel topics for its Cultural Leadership program, and for support for the Cultural Leaders during its annual meetings.

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