ArkivMusic offers Naxos CDs and MP3s at special price
In a label sale promotion with a new twist,
online classical music retailer ArkivMusic, The Source for Classical Music™, is
offering its customers virtually the entire Naxos catalog – over 4,000 classical
CD and MP3 titles – as CD+MP3 bundles, at a special price during the month of
September.
While every Naxos title is on sale for $6.99
per disc on CD or MP3 throughout the month, customers can also choose to
purchase the CD and MP3 download together for the bundled price of $8.99 per
disc during the promotion.
“The instant gratification of downloading music
has changed the music industry,” said ArkivMusic president, Eric Feidner. “Yet the CD still has great appeal,
especially among classical music customers, with its superior sound quality,
informative liner notes, and compatibility with home and car audio systems. This promotion allows us to offer the
best of both worlds.”
“I imagine many of our customers still find the
whole concept of downloading classical music a bit foreign,” continued Feidner.
“But the ability to purchase and
download music for immediate listening on your computer or iPod while also having
a CD for the home or car stereo provides the ultimate in convenience.”
Feidner also believes his company is the first
music retailer to offer such a bundle. “The CD+MP3 bundle is a test,” continued Feidner. “We’re going to listen carefully to the feedback
we get as we learn what our customers are looking for in terms of digital
music. I’m grateful to Naxos for
making such a promotion possible by offering us a great deal on the digital
version of these recordings. The
label continues to be a leader in the digital expansion of classical music.”
ArkivMusic, the leading dedicated online
retailer of classical CDs, launched its digital platform earlier this year,
offering 320-kbps MP3s – the highest-quality MP3s available – and providing a
new and expanding platform for customers to enjoy ArkivMusic’s extensive
catalog. The online retailer
continues to increase its digital offerings label by label.
About Naxos
Naxos has become the world’s leading classical
music label, garnering awards from major music publications, including numerous
“Editor’s Choices” from Gramophone magazine,
and Grammy Awards. Naxos offers
music lovers a veritable encyclopedia of music, all at an affordable price. Since 1987, the budget label has
redefined how classical music is presented and marketed. Innovative strategies of recording new
repertoire with exceptional talent have enabled Naxos to develop one of the
largest and fastest growing catalogs of unduplicated repertoire available anywhere,
with state-of-the-art sound and consumer-friendly prices.
About ArkivMusic
ArkivMusic – The Source for Classical Music™ (www.arkivmusic.com) is an online retailer
of classical music, focused on offering a vast selection of classical titles
through an intuitive interface and a decentralized distribution platform. Since opening its online store in
February 2002, ArkivMusic has built the largest selection of classical music
recordings in the U.S., with access to over 90,000 titles from over 1,500
labels shipped from 20 distribution centers. Formats include CD, DVD, SACD, DVD Audio, Blu-ray discs, and
MP3 downloads (320 Kbps). In
keeping with its mission of preservation, promotion, and efficient distribution
of classical music, ArkivMusic’s innovative production-on-demand ArkivCD
program allows consumers to find and purchase out-of-print recordings alongside
the in-print catalog.
ArkivMusic
is a subsidiary of Steinway Musical Instruments, Inc.
For more information,
contact:
Wende Persons, ArkivMusic: (718) 852-9865, [email protected]
Glenn
Petry, 21C Media Group: (212)
625-2038, [email protected]
# # #
© 21C Media Group, September 2009