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Digital Strategy & Social Media

Beethoven 250: Global Ode to Joy

In the darkest days of the pandemic––with performances canceled, venues shuttered, and the future paused––21C Media Group teamed up with artists and cultural institutions around the world to ask, “What brings us joy?” The Global Ode to Joy project was originally conceived by conductor Marin Alsop as an international celebration of Beethoven’s 250th birthday.
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